“Sometime In The Morning” taken from the LP ‘Bend Me, Shape Me’ | (Acta A-38003) January 1968
The American Breed | Sometime In The Morning | (Acta) 1968 | After five years of hard work and togetherness, THE AMERICAN BREED became an “overnight sensation.” The year 1967 will long be remembered as the Birth of the Breed with four straight hits.
Their fourth, and biggest recording for ACTA Records, “BEND ME, SHAPE ME,” is the one that is putting the boys in orbit . . . . this is the blockbuster of them all.
Imagine what might be in store for the new legions of fans that have increased by the thousands as each American Breed record is released, for The American Breed feel that they always want to try harder “for the next one.”
What a hit record can do for a career! Top flight managers now want to manage the group, agents want to agent the group, various and sundry guitar manufacturers want The American Breed to say that their guitar is what is used on their record sessions and personal appearances, the same for drum and organ manufacturers.
Hops, interviews and more TV appearances are being rained down on our heroes . . . and heroes they are. Just recently, the group made a ten day trek to Hollywood for a meeting with ACTA Records.
The American Breed | Sometime In The Morning | (Acta) 1968
The boys from Chicago were enjoying the California scene, when all of a sudden the sky fell in and word got around that the American Breed was in town.
Three network television shows, record hops, radio station interviews, a call from Paramount Pictures to sing a tune called “A Quiet Place,” in a soon to be released movie starring Rod Steiger, Lee Remick and George Segal titled “No Way To Treat A Lady,” and the start of a record session, to put this album together filled up the ten days to capacity.
On their way back to Chicago, the boys stopped in Louisville, Kentucky, where they broke an all time attendance record of 40,000 for a radio station gig. A tried but true tribute to their popularity, The American Breed has arrived!
Today’s music fans are quick to discover great new talents with a refreshing approach to popular music. The precision vocal blend coupled with their jazz-rock arrangements with driving trumpets, gives The American Breed the sound and style unique and new.
Now, if you dig the sound and the looks you have got to view them in performance. So if they are within a thousand miles— fly to see them—they will destroy you with fantastic showmanship. This is the creed of THE AMERICAN BREED!
Billboard
With their Top 10 single as title, the American Breed have a good anchor for a good album. The other ten cuts also have good merit.
Whether soft and slow as in “Don’t It Make You Cry” and “I’ve Been Tryin’” or soft and fast as in “Bird,” the quartet is uniformly good, indicating that a top future is in store for them. “Green Light” has single possibilities. (Billboard, 02/68)
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